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Meta Ads
Tracking

How do I install the Meta Pixel?

Create a pixel in Events Manager, install the base code on every page, and set up standard events (PageView, ViewContent, AddToCart, Purchase) on the relevant actions. Verify with the Meta Pixel Helper.
Go deeper

Want the full playbook? Read How to Set Up Google Ads Tracking Tags the Right Way — A beginner-friendly walkthrough for installing Google Ads tags, creating conversion actions, testing setup, and avoiding tracking errors that hurt performance.